Marketing Automation for Small and Medium Business
Marketing automation is ideal for all businesses. But it can be difficult to determine the effectiveness of marketing...
OrbitalAds Blog
Tips to Optimize Google Ads Local Search Campaigns
Tips to Optimize Google Ads Local Search Campaigns
Jul 27, 2022 ·
3 minute read
It's no secret that Google Ads local search is a great way to target your ideal customers in a specific geographic location. We see it as a great alternative for businesses that...
What Is Ad Relevance and How to Improve It in Google Ads
What Is Ad Relevance and How to Improve It in Google Ads
Jul 21, 2022 ·
3 minute read
How to Deal With Landing Page Experience to Increase Quality Score in Google Ads?
How to Deal With Landing Page Experience to Increase Quality Score in Google Ads?
Jul 21, 2022 ·
3 minute read
A landing page experience is the most important factor for every advertiser. Several factors are considered when you want to run ads with Google Ads. Some of them include the...
All You Need to Know About PPC
All You Need to Know About PPC
Jul 18, 2022 ·
3 minute read
Pay-Per-Click (PPC) advertising is a great and incredibly powerful way to acquire new customers. It has become the foundation of many new customer-acquisition strategies because...
5 Mistakes You Need to Avoid in Google Ads Campaigns
5 Mistakes You Need to Avoid in Google Ads Campaigns
Jun 16, 2022 ·
3 minute read
Mistakes in Google Ads are just a natural part of the process. The key is to know what you're doing wrong, correct it, and make sure it doesn’t happen again.
How to Allocate Budget for Digital Marketing?
How to Allocate Budget for Digital Marketing?
Jun 16, 2022 ·
3 minute read
If you’re new to digital marketing, you may be wondering how much money you should spend on it. Most businesses start with a small marketing budget, but they have their end goal...
How to Maximize the Control of Your Google Ads Search Campaigns
How to Maximize the Control of Your Google Ads Search Campaigns
May 24, 2022 ·
3 minute read
As a business owner, you want to improve your rankings when people use search engines to look for your service or product. Getting your site at the top of search results with paid...
Topics, FLoC replacement
Topics, FLoC replacement
May 6, 2022 ·
3 minute read
Topics are Google's new proposal to replace FLoC (Federated Learning of Cohorts) and to finish giving up Cookies as a system to personalize advertising on the Internet.
How To Automate Google Ads
How To Automate Google Ads
Apr 28, 2022 ·
3 minute read
With Google Ads, you have many automation tools at your disposal. The first step is to determine which automation is available for your type of campaign. Once you consider factors...